Have you ever felt a little confused about winter dressing? Have you ever wondered why some people wear down jackets and others look like they’re wrapped in quilts when everyone is wearing them? Your “dressing formula”, this winter, is the key to unlocking your down jacket style menu!
Does your down jacket keep you warm or express personality?
In winter, more than 68% women choose “basic jackets”, but less than 20% know how to match them to their personality. Are you tired of stereotyped “quilt shapes”? Fashion tells us that down jackets aren’t synonymous with bloatedness but a stylish weapon in winter.
From “basic style to fashion formula”
Short down coat + high waist pants = Tall and Thin: Pair with Martin Boots and leather belts for an urban beauty. This combination can increase your proportions by 30%, according to data.
Long down coat + dress = warmth and elegance: Pair a knitted gown with over-the knee boots to look elegant without sacrificing warmth. Psychological studies show that long down jackets enhance your aura, making you stand out.
Bright down coat + black inner wear = Winter highlight: Pair up a bright down coat with a base of black and jeans to instantly become the center of attention on the street. Bright colors can increase your social appeal by up to 20%, according to data.

Why are down jackets considered “fashion insulation”?
Winter collections of fast fashion brands always focus on “basic styles”, however, this does not mean down jackets can’t be fashionable. The “bloated” feeling of down jackets is more due to the way the items are matched than the jackets themselves. The first step in removing the label “fashion insulator”, is to find a matching formula you like.
Down jackets are your winter battle suits
Don’t let your down jackets cause you anxiety this winter. You can combine a brightly colored down jacket with Martin boots and a black base to show that you can be warm and fashionable at the same. Dressing is not about following the latest trend but rather to be the best version of you.
“The best down coat is not the most expensive, but one that gives you confidence in the cold wind. “