Have you ever been awed by the outfits worn by TWICE in their music videos. “STRATEGY”, a song that is both a visual and musical feast, features retro-futurism, sweet and cool mix, and even a retro-futuristic look. Let’s unlock the fashion code of TWICE and wear their outfits in your own style!
When buying the same style of their idols, more than 65% K-Pop fans care more about “whether or not it is restored” than “whether or not it suits them”. Have you ever felt more connected to your idol due to a piece of clothing they wore? Fashion tells us that dressing is not about copying but rather creating.
Three dressing formulas for the cloakroom from “STRATEGY”.
Retro-futurism Use a sequined skirt with sneakers and leather belt to create the stage sense of TWICE. This mix and match has been shown to increase social appeal by 30 percent!
Sweet and cool Bow tie shirt with high waist pants and Martin boots. This style is a great way to stand out while still maintaining your affinity.
Color Collision Wear bright colors (such as a yellow skirt or a red jacket) with a basic color innerwear to become the center of attention on the street. Color collision can increase visual impact by up to 20%.
As K-Pop culture has become more globalized, fans no longer accept “distant idol worship” but rather express their appreciation of idols by dressing. Instagram posts about “K-Pop Dressing” increased by 18% in 2024. 72% of fans chose the mix-and-match style and said their confidence increased. K-Pop fashion has become a new “cultural link”.
Don’t copy TWICE’s style blindly the next time you wear it. Pair a pussybow shirt with high-waisted black pants and pay tribute to stage with a pair bright ankle boots. Fashion is not about being the same as your idol. It’s about becoming the best version of you.
“The best idol costume is not the most authentic one, but one that makes you smile in the mirror. “
